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Bachelor of Business Administration
Business & Management

Bachelor of Business Administration

A broad business degree covering management, marketing, finance and organisational leadership.

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Duration3 years
Study modeFull-time, Part-time
Qualification levelDegree
Teaching languageEnglish
Programme codeDEMO-BBA-01

Overview

This programme introduces the working parts of a modern organisation — strategy, people, money and markets — and asks students to apply them to real case studies and group projects. Teaching combines lectures with applied assignments.

Learning Outcomes

  • Analyse business problems using established management frameworks
  • Prepare and interpret basic financial and marketing information
  • Work effectively in multicultural teams
  • Communicate proposals in writing and in presentation

Course Modules

  1. 01Principles of ManagementPlanning, organising and leading organisations.
  2. 02Marketing FundamentalsMarkets, customers, positioning and the marketing mix.
  3. 03Financial AccountingReading and preparing core financial statements.
  4. 04Business CommunicationReport writing, presentations and workplace correspondence.
  5. 05Organisational BehaviourMotivation, teams and workplace dynamics.
  6. 06Applied Business ProjectA supervised project addressing a real business question.

Entry Requirements

Applicants should hold a recognised school-leaving qualification. Mature applicants with relevant work experience may be considered following an admissions interview.

Fees & Payment

Fee information is available from the admissions team.

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Upcoming Intakes

Preferred intakeStartsApplications closeStatus
March intake13 December 20263 December 2026Open

Career Opportunities

  • Administrative and operations roles
  • Sales and marketing support
  • Entrepreneurial ventures
  • Junior management trainee positions

Frequently Asked Questions

Can I continue working while studying?+

Part-time and weekend options are offered where the intake schedule allows.

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